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Spruce Up Your Story is Back!

At Red River Mutual, we are deeply connected to the communities we protect. Through the policies we write and the claims we respond to, we’re part of the impactful stories that shape our communities. Last year, we reflected on our community involvement and wondered how we could get even more involved. After some research and…
February 8, 2021

Spruce Up Your Story is Back!

February 8, 2021

At Red River Mutual, we are deeply connected to the communities we protect. Through the policies we write and the claims we respond to, we’re part of the impactful stories that shape our communities.

Last year, we reflected on our community involvement and wondered how we could get even more involved. After some research and reflection, the Spruce Up Your Story campaign came to fruition. Prairie communities from all over Manitoba and Saskatchewan shared their stories with us for the campaign, and in total, we received 151 unique submissions — a shockingly huge success!

This sponsorship initiative isn’t about bringing a brand-new rec centre or library to life – rather, it will honour and protect the spaces that are well-worn and well-loved – where stories are already being made.

Protecting well-loved spaces

Whether it’s a roof fix on a youth centre, a fresh coat of paint on a park fence, or new seating in an ice rink, Red River Mutual is on the hunt again for community spaces that need an investment to keep their stories going. You can enter a project for your favourite community space, outlining a beautification project that would help sustain it for years to come, and share how that location is integral to your community.

We’ll help to restore select community spaces where people connect, laugh, learn, and share — providing up to $25,000 in cash to each space — with $150,000 total to award to deserving communities across Manitoba and Saskatchewan.

On top of the monetary gift, the winners will also have access to additional volunteer hours from a crew of staff members from Red River Mutual and their local brokerage, if and when it is safe to do so, to help complete the project.

These well-loved spaces will be evaluated based on their community impact, sustainability efforts, opportunity for volunteerism (safely, of course!) and a connection to one of our broker partners!

red river mutual's spruce up your story campaign, text reads from broken to beautiful

Engaging employees in the process

Just like last year, we’re putting the selection process in our staff members’ capable hands with a voting process that allows them to decide which communities should win!

We’re thrilled to involve each and every Red River Mutual staff member in the opportunity to contribute to the campaign and to reward space that strikes a chord with our whole team.

“The stories in our communities are the ones that motivate great work within our walls,” says Brian Esau. “With our brokers and employees championing the community campaign, we’ll strengthen our position that we protect and care about the communities we serve.”

“We’re committed to treating our policyholders like family members. Just like our brokers, we’re honest with them, support them, keep them safe, offer a listening ear, admit when we’re wrong, and strive to be a positive force in their lives and in their communities. Our goal is to be the insurance provider that Canadians love talking with. To do this, Canadians have to feel like we’re on the same page with them – that we’re like a neighbour looking out for them.”

We can’t wait to hear and celebrate the stories in our communities that make all of us at Red River Mutual proud to protect them.

Go to SpruceUpYourStory.com to learn more and submit your community space before May 31, 2021!